Do consumers care about sustainability?

Do consumers care about sustainability? …does it matter? Here at AV we talk a lot about viticulture. It is, after all, in our name. But we certainly haven’t lost sight of the overall goals of our industry: to make wine. And we don’t just want to make wine, we want to make darn good wine, […]

To till or not to till?

To till or not to till? The trend is towards less tillage, but could it be detrimental to vineyards? The following is from an article originally published in Wine Business Monthly in June of 2019. Read the original here. I recently attended a tour of some vineyards in central Spain. I had been to Spain […]

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